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Dear Laura,

I am excited to have learned about your company and to hear about your need for new photographers. My skills and experience cover everything that you need and more. I have years of photography and videography experience (not property specific, but I’m confident I can meet and exceed your expectations). I’ve had sales / customer support jobs and have worked with photography clients face to face at trade shows, weddings, freelance jobs, in the hospitality industry and more. I am friendly, respectful, and understand the importance of exceeding expectations in quality, service, and experience.

I am currently seeking a career change to focus more on my photography passion, and this could be an excellent way to be able to make that leap. Please take a look around my website to get an idea of my work. As I mentioned earlier, there won’t be many property specific examples at this point, but I could get some more for you if needed.

You can see some samples below, and I have included my resume as well.

Thanks for your time, and I look forward to hearing from you and learning more about this opportunity.

Keith Novosel


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S&P USA Ventilation SystemsMarketing and Sales Specialist
Provide direct customer service and sales support to S&P representatives and Regional managers. Assist with the launch of new campaigns and products as needed. Accurately input customer data and track sales records. Responsible for email marketing campaigns, designing brochures and flyers, social media, and a variety of administrative tasks. Deliver timely and accurate information to customers and internal business partners both verbally and in writing.

LensbabyDigital Marketing Specialist
Manage and analyze online advertising and social media strategy. Seek out and manage industry partnerships, sponsorship opportunities, and photographer relationships. Work with marketing and design team to develop creative assets and perform AB testing where appropriate. Gather and interpret customer behavior on an ongoing basis and provide feedback to marketing and R&D for new product generation and ongoing advertising needs. Identified a major inefficiency in previous Adwords campaign, saving the company approximately $100,000/yr. 

LensbabyTrade Show Representative, Production Team Member
2011- 2012
Chosen to represent the brand at major trade shows across the US. Attend brainstorming meetings to develop creative solutions to issues. Use critical thinking to successfully develop a new lens that may enter the product line. Assemble camera lenses, quality control, and contribute to continuous improvement within organization. 

Keith Novosel PhotographyFounder and Photographer
Serve a variety of individuals and businesses to direct and create images. Build and maintain a website ( and a blog to promote my brand and images. Create content for Moment Surf Company for their weekly blog. Arrange domestic and international travel. Photograph for High Seas Films during the production of the film Picaresque. Photograph and work with guests at Witch’s Rock Surf Camp in Costa Rica. Published in several magazines in the US and abroad, including cover shots and editorials featuring both my writing and photos. 

Keith’s photography is organic and unfeigned. His work breathes an elegant sincerity and simplicity that I find refreshing and inspiring.
— Nathan Oldfield, Photographer/Filmmaker 

Es-cent-ial WetsuitsCreative Assistant, Customer Service, Sales, Marketing Consultanther
Plan and create look of brand through photography and video. Build and maintain a website to show and sell products and to promote the lifestyle associated with the brand. Contact and meet with wholesalers to explain and sell product line. Respond to individual and wholesaler questions and issues in a timely and respectful manner. Plan marketing and PR opportunities. Find athletes to represent the brand and build relationships with them. Test the products and make suggestions on how they can be improved. 

Keith has been the driving force behind the creation of the Es-cent-ial ‘look’. Keith is one of the few that puts his heart and soul into bettering Es-cent-ial as a whole.
— Carl Keever (Founder)

Education and Volunteer work

Pepperdine University

Bachelor of Business Administration 

Magna Cum Laude

Sample of Courses

Business Policy and Strategy, Service Leadership, Venture Initiation, Marketing, Management Theory and Practice, Finance, Accounting, Economics, Business Law, Operations Management, Statistics


I recently completed a grant writing course to expand my skill set.

North Florida Land Trust

I volunteer with the North Florida Land trust, mostly though photography work to be used in their marketing materials and for fundraisers.